Lorna McGachie Copywriting - Brand & Website Design

Client:

Lorna McGachie

Scope:

Branding, Website

Copy Editing | Copy Writing

Industry:

Adventurous | Wild | Professional

Vibe:

Lorna felt she had outgrown her previous brand style and website design. It was very feminine and she was concerned it was alienating a core part of her dream audience. She’d started working with a lot of outdoor-based clients and she wanted her style to reflect this. The mission was for people to know exactly Lorna is and what she offers from the moment they land on the site.

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Lorna McGachie

“I'm so happy with the branding and website you created for me. I knew I wanted it to contain elements of my skiing background, but I didn't know how to bring it to life in a way that didn't put non-skiing clients off using my services. You absolutely nailed it and I've had so many more enquiries from people I really want to work with in the outdoors industry. Every now and then I click on my website to admire it and I'm proud to show it off to potential clients. Thank you!”

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