A Simple Way to Bring in Extra Income: Gift Cards
Whether it’s the festive season, a special occasion, or simply “just because,” there’s one thing your clients will love—and it could bring a welcome boost to your business: Gift Cards.
Gift cards are an easy, effective way to generate extra income, build stronger client relationships, and attract new customers—all with very little effort.
Why Gift Cards Work
They’re Perfect for Every Occasion:
For current clients: Offer gift cards that can be redeemed for classes, sessions, or packages they already love. You could even bundle them with special products or services to add extra value.
For gifts: Clients can purchase them for friends or family, giving the gift of wellbeing, self-care, or transformation—arguably one of the BEST gifts out there.
They Feel Special:
A beautifully designed gift card elevates the experience. Whether delivered electronically or in physical form, how it looks and feels matters. A well-designed gift card is a reflection of your brand.They Attract New Clients:
Gift cards introduce your business to a wider audience. When someone purchases one as a gift, you gain a new potential client who may fall in love with what you offer.
How to Make Them Irresistible
Create a Standout Offer for Current Clients:
Encourage your loyal clients to take advantage of gift cards with special incentives. For example:Offer a deal like “Buy a £50 gift card and get an extra class/session free.”
Create a bundle offer with your gift card plus some other products or services for a complete experience!
Showcase the Visuals:
Invest in a clean, branded design for your gift cards—this is their first impression of your business. Whether it’s a sleek digital design or a beautifully printed card, ensure it’s on-brand and eye-catching.Make Them Easy to Find:
Add a clear link to your homepage.
Create a dedicated gift card page.
Share them across your social media platforms regularly.
Include them in your email newsletter and add them to your Linktree.
Highlight the Value of Wellbeing:
Position gift cards as more than just a financial transaction—they’re an opportunity to give someone so much more - whether it’s peace, wellness or joy!
Why This Matters
Gift cards aren’t just an easy way to bring in extra income—they also:
Help you connect with new clients.
Re-engage current clients with special offers.
Showcase your brand in the best possible light.
Whether it’s a thoughtful birthday present, a surprise, or a gift “just because,” gift cards are a win-win for your clients and your business.
Need Help Setting Them Up?
Platforms like Squarespace make it super easy to create and sell gift cards. And if you’re not sure how to get started here’s a link to that’ll help:
Need a hand making them look irresistible—I’d love to help. Let’s create something amazing together!
